Innovation in Banking Business Models Exploring the Emergent Customer Role in Social Networks

Javier Busquets, Rajiv Kohli, Pol Navarro, Toni Plana. Innovation in Banking Business Models Exploring the Emergent Customer Role in Social Networks. In 2012 Annual SRII Global Conference, San Jose, CA, USA, July 24-27, 2012. pages 827-835, IEEE Computer Society, 2012. [doi]

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