A systematic review of the prediction of consumer preference using EEG measures and machine-learning in neuromarketing research

Adam Byrne, Emma Bonfiglio, Colin Rigby, Nicky Edelstyn. A systematic review of the prediction of consumer preference using EEG measures and machine-learning in neuromarketing research. Brain Informatics, 9(1):27, 2022. [doi]

Authors

Adam Byrne

This author has not been identified. Look up 'Adam Byrne' in Google

Emma Bonfiglio

This author has not been identified. Look up 'Emma Bonfiglio' in Google

Colin Rigby

This author has not been identified. Look up 'Colin Rigby' in Google

Nicky Edelstyn

This author has not been identified. Look up 'Nicky Edelstyn' in Google