Ana Castillo, Jose Benitez-Amado, Francisco Javier Lloréns Montes, Jessica Braojos. Introducing Analytics Talent in the Equation on Business Value of Social Media Capability: An Empirical Investigation. In 23rd Americas Conference on Information Systems, AMCIS 2017, Boston, MA, USA, August 10-12, 2017. Association for Information Systems, 2017. [doi]
Abstract is missing.