Contextual advertising by combining relevance with click feedback

Deepayan Chakrabarti, Deepak Agarwal, Vanja Josifovski. Contextual advertising by combining relevance with click feedback. In Jinpeng Huai, Robin Chen, Hsiao-Wuen Hon, Yunhao Liu, Wei-Ying Ma, Andrew Tomkins, Xiaodong Zhang, editors, Proceedings of the 17th International Conference on World Wide Web, WWW 2008, Beijing, China, April 21-25, 2008. pages 417-426, ACM, 2008. [doi]

Abstract

Abstract is missing.