Vedasamhitha Challapalli, Konduru Venkat Sai, Piyush Pratap Singh, Rupesh Prasad, Arvind Maurya, Atul Singh. SLM4Offer: Personalized Marketing Offer Generation Using Contrastive Learning Based Fine-Tuning. In Rajeev Gupta, Deepak P 0001, Jun Shen 0001, Srinath Srinivasa, Vinu Ellampallil Venugopal, Uttam Kumar 0001, editors, Big Data and Artificial Intelligence - 13th International Conference, BDA 2025, Bangalore, India, July 17-20, 2025, Proceedings. Volume 16041 of Lecture Notes in Computer Science, pages 317-326, Springer, 2025. [doi]
Abstract is missing.