Abhinav Brahm Chandel, Ashish Chaturvedi, Mukesh Kumar Singh, Rahul Sharma. Does online review given by actual shoppers impact brand attitude of e-commerce platforms?. IJEB, 21(3):295-315, 2026. [doi]
@article{ChandelCSS26,
title = {Does online review given by actual shoppers impact brand attitude of e-commerce platforms?},
author = {Abhinav Brahm Chandel and Ashish Chaturvedi and Mukesh Kumar Singh and Rahul Sharma},
year = {2026},
doi = {10.1504/IJEB.2026.153181},
url = {https://doi.org/10.1504/IJEB.2026.153181},
researchr = {https://researchr.org/publication/ChandelCSS26},
cites = {0},
citedby = {0},
journal = {IJEB},
volume = {21},
number = {3},
pages = {295-315},
}