The 4R Theory and Empirical Study Based on Relationship Value

Jingdong Chen, Wei Han. The 4R Theory and Empirical Study Based on Relationship Value. In The International Conference on E-Business and E-Government, ICEE 2010, 7-9 May 2010, Guangzhou, China, Proceedings. pages 4695-4698, IEEE, 2010. [doi]

Abstract

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