The Effect of Fraud Investigation Cost on Pay-Per-Click Advertising

Min Chen, Varghese S. Jacob, Suresh Radhakrishnan, Young U. Ryu. The Effect of Fraud Investigation Cost on Pay-Per-Click Advertising. In 11th Annual Workshop on the Economics of Information Security, WEIS 2012, Berlin, Germany, 25-26 June, 2012. 2012. [doi]

Abstract

Abstract is missing.