Consumer benefit creation in online group buying: The social capital and platform synergy effect and the mediating role of participation

Yi-Cheng Chen, Jen-Her Wu, Lifang Peng, Ron Chuen Yeh. Consumer benefit creation in online group buying: The social capital and platform synergy effect and the mediating role of participation. Electronic Commerce Research and Applications, 14(6):499-513, 2015. [doi]

@article{ChenWPY15,
  title = {Consumer benefit creation in online group buying: The social capital and platform synergy effect and the mediating role of participation},
  author = {Yi-Cheng Chen and Jen-Her Wu and Lifang Peng and Ron Chuen Yeh},
  year = {2015},
  doi = {10.1016/j.elerap.2015.07.003},
  url = {http://dx.doi.org/10.1016/j.elerap.2015.07.003},
  researchr = {https://researchr.org/publication/ChenWPY15},
  cites = {0},
  citedby = {0},
  journal = {Electronic Commerce Research and Applications},
  volume = {14},
  number = {6},
  pages = {499-513},
}