Social Media in B2B Financial Services: A Matter of Trust and Responsiveness?

Evangelos Chompis, Hans J. M. Horn, Roger W. H. Bons, Frans Feldberg. Social Media in B2B Financial Services: A Matter of Trust and Responsiveness?. In 25th Bled eConference: eTrust: eDependability: Reliable and Trustworthy eStructures, eProcesses, eOperations and eServices for the Future, Bled, Slovenia, June 17-20, 2012. pages 3, 2012. [doi]

Abstract

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