A process model for customer relational assets creation: A case study of online securities trading platform

Tzu-Chuan Chou, An-Sheng Lee. A process model for customer relational assets creation: A case study of online securities trading platform. Inf. Manag. Comput. Security, 17(3):218-233, 2009. [doi]

Authors

Tzu-Chuan Chou

This author has not been identified. Look up 'Tzu-Chuan Chou' in Google

An-Sheng Lee

This author has not been identified. Look up 'An-Sheng Lee' in Google