Understanding Consumers' Continuance Intention Toward Self-service Stores: An Integrated Model of the Theory of Planned Behavior and Push-Pull-Mooring Theory

Shan-Shan Chuang, Hui-Min Lai. Understanding Consumers' Continuance Intention Toward Self-service Stores: An Integrated Model of the Theory of Planned Behavior and Push-Pull-Mooring Theory. In Lorna Uden, I-Hsien Ting, Juan Manuel Corchado, editors, Knowledge Management in Organizations - 14th International Conference, KMO 2019, Zamora, Spain, July 15-18, 2019, Proceedings. Volume 1027 of Communications in Computer and Information Science, pages 149-164, Springer, 2019. [doi]

Abstract

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