George M. Coles, William J. Smart. Building Trust in Online Customers. In Morshed U. Chowdhury, Sid Ray, Roger Y. Lee, editors, 12th ACIS International Conference on Software Engineering, Artificial Intelligence, Networking, and Parallel & Distributed Computing, SNPD 2011, Sydney, Australia, July 6-8, 2011. pages 93-98, IEEE, 2011. [doi]
Abstract is missing.