Social Networking Sites as Business Tool: A Study of User Behavior

Efthymios Constantinides, Carlota Lorenzo-Romero, María-del-Carmen Alarcón-del-Amo. Social Networking Sites as Business Tool: A Study of User Behavior. In Michael Glykas, editor, Business Process Management - Theory and Applications. Volume 444 of Studies in Computational Intelligence, pages 221-240, Springer, 2013. [doi]

Abstract

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