A new way to diagnose the new product development process based on recurring current reality trees

Janaina Mascarenhas Hornos da Costa, Creusa Sayuri Tahara Amaral, Sânia da Costa Fernandes, Henrique Rozenfeld. A new way to diagnose the new product development process based on recurring current reality trees. Business Proc. Manag. Journal, 25(4):667-687, 2019. [doi]

Abstract

Abstract is missing.