New Product Diffusion: The Role of Sentiment Content

Tung Cu, Helmut Schneider, James Van Scotter. New Product Diffusion: The Role of Sentiment Content. In Allison Morgan, Jeria L. Quesenberry, Sven Laumer, Christina N. Outlay, editors, Proceedings of the 2016 ACM SIGMIS Conference on Computers and People Research, SIGMIS-CPR 2016, Alexandria, Virginia, USA, June 2-4, 2016. pages 149-155, ACM, 2016. [doi]

@inproceedings{CuSS16,
  title = {New Product Diffusion: The Role of Sentiment Content},
  author = {Tung Cu and Helmut Schneider and James Van Scotter},
  year = {2016},
  doi = {10.1145/2890602.2890627},
  url = {http://doi.acm.org/10.1145/2890602.2890627},
  researchr = {https://researchr.org/publication/CuSS16},
  cites = {0},
  citedby = {0},
  pages = {149-155},
  booktitle = {Proceedings of the 2016 ACM SIGMIS Conference on Computers and People Research, SIGMIS-CPR 2016, Alexandria, Virginia, USA, June 2-4, 2016},
  editor = {Allison Morgan and Jeria L. Quesenberry and Sven Laumer and Christina N. Outlay},
  publisher = {ACM},
  isbn = {978-1-4503-4203-2},
}