Evaluating and Optimizing Online Advertising: Forget the Click, but There Are Good Proxies - researchr publication authors

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Brian Dalessandro, Rod Hook, Claudia Perlich, Foster J. Provost. Evaluating and Optimizing Online Advertising: Forget the Click, but There Are Good Proxies. Big Data, 3(2):90-102, 2015. [doi]

This author has not been identified. Look up 'Brian Dalessandro' in GoogleThis author has not been identified. Look up 'Rod Hook' in GoogleThis author has not been identified. Look up 'Claudia Perlich' in GoogleThis author has not been identified. Look up 'Foster J. Provost' in Google

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