Viet Dao, Robert Zmud. The Influence of Technology-Related, Market-Related, and Standards-Related Strategic Signaling During a Standards War. IEEE Trans. Engineering Management, 62(3):300-310, 2015. [doi]
@article{DaoZ15-0, title = {The Influence of Technology-Related, Market-Related, and Standards-Related Strategic Signaling During a Standards War}, author = {Viet Dao and Robert Zmud}, year = {2015}, doi = {10.1109/TEM.2015.2436066}, url = {http://dx.doi.org/10.1109/TEM.2015.2436066}, researchr = {https://researchr.org/publication/DaoZ15-0}, cites = {0}, citedby = {0}, journal = {IEEE Trans. Engineering Management}, volume = {62}, number = {3}, pages = {300-310}, }