Zero to Hero: Exploiting Null Effects to Achieve Variance Reduction in Experiments with One-sided Triggering

Alex Deng, Lo-Hua Yuan, Naoya Kanai, Alexandre Salama-Manteau. Zero to Hero: Exploiting Null Effects to Achieve Variance Reduction in Experiments with One-sided Triggering. In Tat-Seng Chua, Hady W. Lauw, Luo Si, Evimaria Terzi, Panayiotis Tsaparas, editors, Proceedings of the Sixteenth ACM International Conference on Web Search and Data Mining, WSDM 2023, Singapore, 27 February 2023 - 3 March 2023. pages 823-831, ACM, 2023. [doi]

@inproceedings{DengYKS23,
  title = {Zero to Hero: Exploiting Null Effects to Achieve Variance Reduction in Experiments with One-sided Triggering},
  author = {Alex Deng and Lo-Hua Yuan and Naoya Kanai and Alexandre Salama-Manteau},
  year = {2023},
  doi = {10.1145/3539597.3570413},
  url = {https://doi.org/10.1145/3539597.3570413},
  researchr = {https://researchr.org/publication/DengYKS23},
  cites = {0},
  citedby = {0},
  pages = {823-831},
  booktitle = {Proceedings of the Sixteenth ACM International Conference on Web Search and Data Mining, WSDM 2023, Singapore, 27 February 2023 - 3 March 2023},
  editor = {Tat-Seng Chua and Hady W. Lauw and Luo Si and Evimaria Terzi and Panayiotis Tsaparas},
  publisher = {ACM},
  isbn = {978-1-4503-9407-9},
}