Cheng Deng, Jianjun Yang, Lawrence Loh, Tian Mu. Exploring the antecedents and consequences of effectuation in NPD: the moderating role of firm size. Techn. Analysis & Strat. Manag., 34(7):832-846, 2022. [doi]
@article{DengYLM22,
title = {Exploring the antecedents and consequences of effectuation in NPD: the moderating role of firm size},
author = {Cheng Deng and Jianjun Yang and Lawrence Loh and Tian Mu},
year = {2022},
doi = {10.1080/09537325.2021.1926966},
url = {https://doi.org/10.1080/09537325.2021.1926966},
researchr = {https://researchr.org/publication/DengYLM22},
cites = {0},
citedby = {0},
journal = {Techn. Analysis & Strat. Manag.},
volume = {34},
number = {7},
pages = {832-846},
}