Supporting Product Optimization by Customer Data Analysis

Tatiana Deriyenko, Oliver Hartkopp, Dirk C. Mattfeld. Supporting Product Optimization by Customer Data Analysis. In Karl F. Doerner, Ivana Ljubic, Georg Pflug, Gernot Tragler, editors, Operations Research Proceedings 2015, Selected Papers of the International Conference of the German, Austrian and Swiss Operations Research Societies (GOR, Ă–GOR, SVOR/ASRO), University of Vienna, Austria, September 1-4, 2015. Operations Research Proceedings, pages 491-496, Springer, 2015. [doi]

Abstract

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