Rajiv M. Dewan, Bing Jing, Abraham Seidmann. One-to-one marketing on the internet. In ICIS. pages 93-102, 1999. [doi]
@inproceedings{DewanJS99, title = {One-to-one marketing on the internet}, author = {Rajiv M. Dewan and Bing Jing and Abraham Seidmann}, year = {1999}, doi = {10.1145/352925.352933}, url = {http://doi.acm.org/10.1145/352925.352933}, researchr = {https://researchr.org/publication/DewanJS99}, cites = {0}, citedby = {0}, pages = {93-102}, booktitle = {ICIS}, }