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Comparative Evaluation of BSC-Based New Service Development Competencies in Turkish Banking Sector with the Integrated Fuzzy Hybrid MCDM Using Content Analysis

Hasan Dinçer, Serhat Yüksel. Comparative Evaluation of BSC-Based New Service Development Competencies in Turkish Banking Sector with the Integrated Fuzzy Hybrid MCDM Using Content Analysis. Int. J. Fuzzy Syst., 20(8):2497-2516, 2018. [doi]

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