To be or not to be...social: incorporating simple social features in mobile game customer lifetime value predictions - researchr publication authors

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Anders Drachen, Mari Pastor, Aron Liu, Dylan Jack Fontaine, Yuan Chang, Julian Runge, Rafet Sifa, Diego Klabjan. To be or not to be...social: incorporating simple social features in mobile game customer lifetime value predictions. In David Abramson, editor, Proceedings of the Australasian Computer Science Week Multiconference, ACSW 2018, Brisbane, QLD, Australia, January 29 - February 02, 2018. ACM, 2018. [doi]

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