Customer Experience Quality and Its Marketing Outcomes in Banking: Evidence from Industry in Transition

Tanja Dzinic, Dorde Celic, Viktorija Petrov, Zoran Draskovic. Customer Experience Quality and Its Marketing Outcomes in Banking: Evidence from Industry in Transition. Systems, 14(3), 2026. [doi]

@article{DzinicCPD26,
  title = {Customer Experience Quality and Its Marketing Outcomes in Banking: Evidence from Industry in Transition},
  author = {Tanja Dzinic and Dorde Celic and Viktorija Petrov and Zoran Draskovic},
  year = {2026},
  doi = {10.3390/systems14030278},
  url = {https://doi.org/10.3390/systems14030278},
  researchr = {https://researchr.org/publication/DzinicCPD26},
  cites = {0},
  citedby = {0},
  journal = {Systems},
  volume = {14},
  number = {3},
}