Researchr is a web site for finding, collecting, sharing, and reviewing scientific publications, for researchers by researchers.
Sign up for an account to create a profile with publication list, tag and review your related work, and share bibliographies with your co-authors.
Yeliz Ekinci, Füsun Ülengin, Nimet Uray, Burç Ülengin. Analysis of customer lifetime value and marketing expenditure decisions through a Markovian-based model. European Journal of Operational Research, 237(1):278-288, 2014. [doi]