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Will You Accept an App? Empirical Investigation of the Decisional Calculus Behind the Adoption of Applications on Facebook

Nicole Eling, Hanna Krasnova, Thomas Widjaja, Peter Buxmann. Will You Accept an App? Empirical Investigation of the Decisional Calculus Behind the Adoption of Applications on Facebook. In Richard Baskerville, Michael Chau, editors, Proceedings of the International Conference on Information Systems, ICIS 2013, Milano, Italy, December 15-18, 2013. Association for Information Systems, 2013. [doi]

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