The Impact of Gender Stereotyping on the Perceived Likability of Virtual Assistants

Claus-Peter H. Ernst, Nils Herm-Stapelberg. The Impact of Gender Stereotyping on the Perceived Likability of Virtual Assistants. In Bonnie Brinton Anderson, Jason Thatcher, Rayman D. Meservy, Kathy Chudoba, Kelly J. Fadel, Sue Brown 0001, editors, 26th Americas Conference on Information Systems, AMCIS 2020, Virtual Conference, August 15-17, 2020. Association for Information Systems, 2020. [doi]

Authors

Claus-Peter H. Ernst

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Nils Herm-Stapelberg

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