The Impact of Trust and Interactivity on Intensifying Customer Loyalty for CRM - researchr publication authors

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Alireza Faed, Afsaneh Ashouri, Chen Wu. The Impact of Trust and Interactivity on Intensifying Customer Loyalty for CRM. In Kecheng Liu, Joaquim Filipe, editors, KMIS 2010 - Proceedings of the International Conference on Knowledge Management and Information Sharing, Valencia, Spain, October 25-28, 2010. pages 113-120, SciTePress, 2010.

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