Using Contextual Information in Transactional Segmentation: An Empirical Study in E-Commerce

M. F. Faraone, Michele Gorgoglione, Cosimo Palmisano. Using Contextual Information in Transactional Segmentation: An Empirical Study in E-Commerce. In Workshops Proceedings of the 8th IEEE International Conference on Data Mining (ICDM 2008), December 15-19, 2008, Pisa, Italy. pages 796-805, IEEE Computer Society, 2008. [doi]

Abstract

Abstract is missing.