Data Mining Solutions for Direct Marketing Campaign

Torubein Fawei, Duke T. J. Ludera. Data Mining Solutions for Direct Marketing Campaign. In Kohei Arai, Supriya Kapoor, Rahul Bhatia, editors, Intelligent Systems and Applications - Proceedings of the 2020 Intelligent Systems Conference, IntelliSys, London, UK, September 3-4, 2020, Volume 2. Volume 1251 of Advances in Intelligent Systems and Computing, pages 633-645, Springer, 2020. [doi]

Abstract

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