On the customer lifetime value: a mathematical perspective

Rosa Ferrentino, Maria Teresa Cuomo, Carmine Boniello. On the customer lifetime value: a mathematical perspective. Comput. Manag. Science, 13(4):521-539, 2016. [doi]

Authors

Rosa Ferrentino

This author has not been identified. Look up 'Rosa Ferrentino' in Google

Maria Teresa Cuomo

This author has not been identified. Look up 'Maria Teresa Cuomo' in Google

Carmine Boniello

This author has not been identified. Look up 'Carmine Boniello' in Google