The Interaction Between Banks and Brazilian Customers Through Facebook: A Framework From the Perspective of Affordances

Marcelo Silva de Fraga, Marcirio Silveira Chaves. The Interaction Between Banks and Brazilian Customers Through Facebook: A Framework From the Perspective of Affordances. IJEBR, 17(1):65-80, 2021. [doi]

Authors

Marcelo Silva de Fraga

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Marcirio Silveira Chaves

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