The Interaction Between Banks and Brazilian Customers Through Facebook: A Framework From the Perspective of Affordances

Marcelo Silva de Fraga, Marcirio Silveira Chaves. The Interaction Between Banks and Brazilian Customers Through Facebook: A Framework From the Perspective of Affordances. IJEBR, 17(1):65-80, 2021. [doi]

@article{FragaC21,
  title = {The Interaction Between Banks and Brazilian Customers Through Facebook: A Framework From the Perspective of Affordances},
  author = {Marcelo Silva de Fraga and Marcirio Silveira Chaves},
  year = {2021},
  doi = {10.4018/IJEBR.2021010105},
  url = {https://doi.org/10.4018/IJEBR.2021010105},
  researchr = {https://researchr.org/publication/FragaC21},
  cites = {0},
  citedby = {0},
  journal = {IJEBR},
  volume = {17},
  number = {1},
  pages = {65-80},
}