Defining Internet Marketing Strategies for Alpine Tourist Destinations. Lessons from an Empirical Research Study of the Dolomites Area

Mariangela Franch, Umberto Martini, Pierluigi Novi Inverardi. Defining Internet Marketing Strategies for Alpine Tourist Destinations. Lessons from an Empirical Research Study of the Dolomites Area. In Andrew J. Frew, Martin Hitz, Peter O'Connor, editors, Information and Communication Technologies in Tourism, ENTER 2003, Helsinki, Finland, 2003. pages 402-411, Springer, 2003. [doi]

@inproceedings{FranchMI03,
  title = {Defining Internet Marketing Strategies for Alpine Tourist Destinations. Lessons from an Empirical Research Study of the Dolomites Area},
  author = {Mariangela Franch and Umberto Martini and Pierluigi Novi Inverardi},
  year = {2003},
  doi = {10.1007/978-3-7091-6027-5_43},
  url = {https://doi.org/10.1007/978-3-7091-6027-5_43},
  researchr = {https://researchr.org/publication/FranchMI03},
  cites = {0},
  citedby = {0},
  pages = {402-411},
  booktitle = {Information and Communication Technologies in Tourism, ENTER 2003, Helsinki, Finland, 2003},
  editor = {Andrew J. Frew and Martin Hitz and Peter O'Connor},
  publisher = {Springer},
  isbn = {978-3-211-83910-2},
}