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Toolkits for User Innovation and Design: an Exploration of User Interaction and Value Creation in the Watch Market

Nikolaus Franke, Frank T. Piller. Toolkits for User Innovation and Design: an Exploration of User Interaction and Value Creation in the Watch Market. In Ralf Reichwald, Mitchell M. Tseng, Frank T. Piller, editors, Proceedings of the 2nd Interdisciplinary World Congress on Mass Customization and Personalization, MCPC 2003, Munich, Germany, October 6-8, 2003. Technical University Munich, 2003.

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