Explaining Organisational Investments in CRM Point Solutions

Phillip Freeman, Peter B. Seddon, Rens Scheepers. Explaining Organisational Investments in CRM Point Solutions. In Hubert Ă–sterle, Joachim Schelp, Robert Winter, editors, Proceedings of the Fifteenth European Conference on Information Systems, ECIS 2007, St. Gallen, Switzerland, 2007. pages 203-214, University of St. Gallen, 2007. [doi]

Abstract

Abstract is missing.