Ina Friedrich, Lubov Kosch, Michael H. Breitner. A Practical Test of a Process Model for Customer Relationship Management System Selection with an Automotive supplier. In 20th European Conference on Information Systems, ECIS 2012, Barcelona, Spain, June 10-13, 2012. pages 21, 2012. [doi]
@inproceedings{FriedrichKB12,
title = {A Practical Test of a Process Model for Customer Relationship Management System Selection with an Automotive supplier},
author = {Ina Friedrich and Lubov Kosch and Michael H. Breitner},
year = {2012},
url = {http://aisel.aisnet.org/ecis2012/21},
researchr = {https://researchr.org/publication/FriedrichKB12},
cites = {0},
citedby = {0},
pages = {21},
booktitle = {20th European Conference on Information Systems, ECIS 2012, Barcelona, Spain, June 10-13, 2012},
}