Application of Decomposed Theory of Planned Behavior for M-commerce Adoption in India

Neeraj Gangwal, Veena Bansal. Application of Decomposed Theory of Planned Behavior for M-commerce Adoption in India. In Slimane Hammoudi, Leszek A. Maciaszek, Michele Missikoff, Olivier Camp, José Cordeiro, editors, ICEIS 2016 - Proceedings of the 18th International Conference on Enterprise Information Systems, Volume 2, Rome, Italy, April 25-28, 2016. pages 357-367, SciTePress, 2016. [doi]

Abstract

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