The Power of Identity Cues in Text-Based Customer Service: Evidence from Twitter

Yang Gao, Huaxia Rui, Shujing Sun. The Power of Identity Cues in Text-Based Customer Service: Evidence from Twitter. MIS Quarterly, 47(3):983-1014, 2022. [doi]

@article{GaoRS22,
  title = {The Power of Identity Cues in Text-Based Customer Service: Evidence from Twitter},
  author = {Yang Gao and Huaxia Rui and Shujing Sun},
  year = {2022},
  doi = {10.25300/misq/2022/17366},
  url = {https://doi.org/10.25300/misq/2022/17366},
  researchr = {https://researchr.org/publication/GaoRS22},
  cites = {0},
  citedby = {0},
  journal = {MIS Quarterly},
  volume = {47},
  number = {3},
  pages = {983-1014},
}