Temporal elasticity-based sales growth modelling for high technological products under volatile marketing environment

Khushboo Garg, Ompal Singh, Mohammed Shahid Irshad, Rajiv Chopra. Temporal elasticity-based sales growth modelling for high technological products under volatile marketing environment. Int. J. Systems Assurance Engineering and Management, 17(4):1348-1361, April 2026. [doi]

Abstract

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