David Gefen, V. Srinivasan Rao, Noam Tractinsky. The Conceptualization of Trust, Risk and Their Relationship in Electronic Commerce: The Need for Clarifications. In HICSS. pages 192, 2003. [doi]
@inproceedings{GefenRT03, title = {The Conceptualization of Trust, Risk and Their Relationship in Electronic Commerce: The Need for Clarifications}, author = {David Gefen and V. Srinivasan Rao and Noam Tractinsky}, year = {2003}, url = {http://computer.org/proceedings/hicss/1874/track7/187470192babs.htm}, researchr = {https://researchr.org/publication/GefenRT03}, cites = {0}, citedby = {0}, pages = {192}, booktitle = {HICSS}, }