Detection of Churned and Retained Users with Machine Learning Methods for Mobile Applications - researchr publication authors

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Merve Gençer, Gökhan Bilgin, Özgür Zan, Tansel Voyvodaoglu. Detection of Churned and Retained Users with Machine Learning Methods for Mobile Applications. In Aaron Marcus, editor, Design, User Experience, and Usability. User Experience Design for Diverse Interaction Platforms and Environments - Third International Conference, DUXU 2014, Held as Part of HCI International 2014, Heraklion, Crete, Greece, June 22-27, 2014, Proceedings, Part II. Volume 8518 of Lecture Notes in Computer Science, pages 234-245, Springer, 2014. [doi]

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