Michele Gorgoglione, Umberto Panniello, Alexander Tuzhilin. The effect of context-aware recommendations on customer purchasing behavior and trust. In Bamshad Mobasher, Robin D. Burke, Dietmar Jannach, Gediminas Adomavicius, editors, Proceedings of the 2011 ACM Conference on Recommender Systems, RecSys 2011, Chicago, IL, USA, October 23-27, 2011. pages 85-92, ACM, 2011. [doi]
Abstract is missing.