Risky Business: When a CRM Vendor Masqueraded as an ERP Specialist

Marie Griffiths, Ben Light. Risky Business: When a CRM Vendor Masqueraded as an ERP Specialist. In Hubert Ă–sterle, Joachim Schelp, Robert Winter, editors, Proceedings of the Fifteenth European Conference on Information Systems, ECIS 2007, St. Gallen, Switzerland, 2007. pages 913-924, University of St. Gallen, 2007. [doi]

Abstract

Abstract is missing.