Differential Impact of Web and Mobile Interactivity on E-Retailers' Performance

Rui Gu, Lih-Bin Oh, Kanliang Wang. Differential Impact of Web and Mobile Interactivity on E-Retailers' Performance. J. Org. Computing and E. Commerce, 23(4):325-349, 2013. [doi]

@article{GuOW13-5,
  title = {Differential Impact of Web and Mobile Interactivity on E-Retailers' Performance},
  author = {Rui Gu and Lih-Bin Oh and Kanliang Wang},
  year = {2013},
  doi = {10.1080/10919392.2013.837791},
  url = {http://dx.doi.org/10.1080/10919392.2013.837791},
  researchr = {https://researchr.org/publication/GuOW13-5},
  cites = {0},
  citedby = {0},
  journal = {J. Org. Computing and E. Commerce},
  volume = {23},
  number = {4},
  pages = {325-349},
}