Trendiness and Emotion, Two Key Factors for Predicting Aesthetic Preference on Automotive Interior Form Design Among Chinese Consumers

Fangzhou Gu, Danhua Zhao, Jianghong Zhao. Trendiness and Emotion, Two Key Factors for Predicting Aesthetic Preference on Automotive Interior Form Design Among Chinese Consumers. In Pei-Luen Patrick Rau, editor, Cross-Cultural Design. Methods, Tools, and Users - 10th International Conference, CCD 2018, Held as Part of HCI International 2018, Las Vegas, NV, USA, July 15-20, 2018, Proceedings, Part I. Volume 10911 of Lecture Notes in Computer Science, pages 412-422, Springer, 2018. [doi]

Abstract

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