Robin Marco Gubela, Stefan Lessmann, Johannes Haupt, Annika Baumann, Tillmann Radmer, Fabian Gebert. Revenue Uplift Modeling. In Yong Jin Kim, Ritu Agarwal, Jae Kyu Lee, editors, Proceedings of the International Conference on Information Systems - Transforming Society with Digital Innovation, ICIS 2017, Seoul, South Korea, December 10-13, 2017. Association for Information Systems, 2017. [doi]
Abstract is missing.