Jasmin Chia-Wei Guo, Eugenia Y. Huang, Shu-Chiung Lin. Investigating the Effect of Pre-Purchase Search and Ongoing Search on Post-Purchase Dissonance. In 22nd Americas Conference on Information Systems, AMCIS 2016, San Diego, CA, USA, August 11-14, 2016. Association for Information Systems, 2016. [doi]
Abstract is missing.