Customer Segmentation Study of College Students Based on the RFM

Ma Haiying, Guo Yu. Customer Segmentation Study of College Students Based on the RFM. In The International Conference on E-Business and E-Government, ICEE 2010, 7-9 May 2010, Guangzhou, China, Proceedings. pages 3860-3863, IEEE, 2010. [doi]

Abstract

Abstract is missing.